My Role:
Research, Ideation, Design, Prototype
Project Details
This project is aimed to Improve Users experience of YouTube mobile app by adding a feature along with improved functionalities based on user and market research. This is a very small project completed in 3 days only.
Quantitative Research
Quantitative research has been carried out through Google forms and received 18 responses
below are the insights gathered by this survey.
Problem Statement
There is a variety of content on YouTube. Everyone wants to see different types of content of their choice. Most of the people use to watch shorts on YouTube instead of watching full video. But they have no option to watch shorts as per their own choice, they are forced to watch shorts what YouTube shows to them randomly.
HMW (How Might We)
Provide an option/filter to customize content as per user needs.
Provide an option to watch similar content they are watching.
Provide a category to choose what user want to watch.
High-fidelity Design
Finally. Wait is over.
I focused on refining the design and adding more detail to the wireframes. I used Figma to create interactive screens that closely resembled the final product. This allowed me to test the design with users and gather feedback on the usability and overall experience.